Goal Confusion: Forgetting That Profit Is The Goal
Organisations optimise intermediate metrics — efficiency, utilisation, cost reduction — whilst losing sight that the singular business goal is profit maximisation through throughput increase, expense reduction, and inventory minimisation.
When a metric becomes a target, it ceases to be a good metric. Local optimisation of efficiency scores can actively destroy global profitability. The question is always: does this action increase throughput, reduce operating expense, or reduce inventory?